by Searcharoo | Last updated Dec 7, 2023 | Guides
For most people, search engine optimization is about exactly that – optimization. However, it is very easy to take this too far and accidentally slip into over-optimization, something that can be actively harmful to your SEO. While having too many SEO...
by Searcharoo | Last updated Dec 7, 2023 | Guides, Link Building
If you want to attract more people to your website, you need to understand search intent. On the surface, search intent is simply a breakdown of what the user intent is for any given search. However, actually using it correctly is another matter entirely. What is...
by Searcharoo | Last updated Dec 8, 2023 | Guides, Link Building
Without keywords, SEO becomes almost impossible. Regardless of your specific goals, you need keywords if you want to market your website effectively. The best way to achieve this is through keyword research, which is the process of identifying and selecting keywords...
by Searcharoo | Last updated Dec 8, 2023 | Guides, Link Building
Content marketing is an SEO strategy focused on creating, optimizing, publishing, and promoting various kinds of content, using it as a core part of your marketing strategy. This can cover anything from blog posts and professionally-written articles to video content...
by Searcharoo | Last updated Dec 8, 2023 | Guides
Many things have changed in SEO, but one constant has been the backlink. It used to be the case that the more backlinks you had, the higher your site would rank, but in 2023, the quality of those connections is everything. You can find the best backlinks for your...
by Searcharoo | Last updated Dec 7, 2023 | Guides
Being penalized by Google is every webmaster’s greatest nightmare. After all, it has the potential to wipe out years of hard effort. It now affects not just your site’s traffic but also its ranks in the SERPs. Faced with such a circumstance, it might be...