What is online reputation management?
Online reputation management is when you manage any false or negative publicity around your brand and help remove it or hide it from the first page of Google or from social media.
How do you do online reputation management?
The first steps in doing online reputation management involve gathering up all of the negative publicity and then working on removing it or pushing it down in the first page results on Google. So when you search for your brand name the only things you should see within the first page or two will be positive news articles or social media listings for your brand.
What does online reputation management include?
Online reputation management includes a combination of online marketing and public relations work inline with search engine optimisation strategies to promote, protect or even defend your business/brands reputation.
How long does reputation management take to work?
Reputation management can generally work pretty fast dependent on the publications that are ranking for your brand terms. As a rule of thumb we suggest a minimum period of three months to see some good results.